What to buy in Seoul? Here are 5 souvenirs your friends will actually love!

 So, you’re visiting Seoul and probably freaking out over what to buy for your friends and family back home. Don’t stress—I’ve been there, done that. Here’s a super easy list of affordable, small, and honestly pretty cool gifts that won't end up forgotten in someone’s drawer (we’ve all been there, right?).

① 🍘 Korean Seaweed (aka “Gim”)

Yeah, it sounds a bit random, but trust me—this stuff is addictive! It’s super crispy, salty, and comes in neat little packages that fit perfectly into your suitcase.

• Where? Any supermarket like Lotte Mart, Emart, Namdaemun Market, Insadong

• Price: ₩8,000~₩20,000

• Who’ll love it: Literally everyone. Even your picky-eater friend back home will text you for more.

② 🥢 Traditional Korean Chopsticks Set

Okay, these aren't your average chopsticks—they’re classy, shiny, and beautifully decorated. Your mom or that friend who loves cooking (or pretending they can cook) will adore these.

• Where? Insadong or Namdaemun market

• Price: ₩8,000~₩25,000

• Who’ll love it: Parents, married friends, anyone who likes having unique tableware.

③ 🍵 Korean Traditional Tea Set

There’s something seriously comforting about Korean teas—especially ginger, citron (yuzu), or jujube. Not only are they healthy, but they’re also beautifully packaged. Perfect if your parents always remind you to “stay healthy!”

• Where? Insadong, department stores, supermarkets

• Price: ₩10,000~₩30,000

• Who’ll love it: Your parents, grandparents, or anyone who loves cozy tea nights (basically everyone over 30).

④ 🍫 Traditional Korean Snacks & Chocolates

Who doesn’t love snacks? And Korean snacks are just… better. They’re cute, sweet, and come in mini boxes perfect for gifting. Plus, traditional sweets and chocolates always look great on Instagram (#snackhaul).

• Where? Starbucks Seoul editions, Insadong shops, supermarkets

• Price: ₩10,000~₩25,000

• Who’ll love it: Literally everyone—especially your friends and coworkers. Snack time never disappoints.

⑤ 🧴 Korean Cosmetics Gift Set (K-Beauty)

I saved the best for last—let’s talk K-beauty
. Sheet masks, lip tints, hand creams… If you leave Korea without skincare products, did you even visit Seoul? Plus, everyone expects at least one skincare souvenir, right?

Here’s a pro-tip: If you run out of luggage space (it happens!), you can order later from BuyBeautyKorea.com. They ship directly from Korea, plus free international shipping over $30 and 10% off when you buy 5 items or more. Pretty handy if you become addicted (you probably will).

• Where in Seoul? Olive Young, Lalavla, Duty-free stores

• Price: ₩15,000~₩30,000

• Who’ll love it: Moms, sisters, friends, coworkers—basically anyone with skin.