MODAMODA — Innovative Browning Technology for Natural Hair Darkening

MODAMODA is a groundbreaking Korean hair care brand that revolutionized the industry with the world's first natural browning shampoo. Developed in collaboration with KAIST (Korea Advanced Institute of Science and Technology), MODAMODA utilizes the natural oxidation principle of polyphenols to gradually darken gray hair without harmful dye chemicals—now available on BuyBeautyKorea with fast worldwide shipping.

Key Features

• World-first "Black Change Complex" inspired by the browning of fruit
• Chemical-free gray hair coverage: No PPDA, No Ammonia, No Sulfate
• Powered by high-concentration polyphenols for natural color transition
• Dual-action formula: Cleanses the scalp while providing gradual darkening
• Clinically proven to improve hair tensile strength and scalp health

Popular Product Lines

Pro Change Black Shampoo

The iconic original formula that uses natural oxidation to turn gray hair into a natural dark brown or black through daily washing.

Pro Change Darkening (Intensive)

An enhanced version designed for faster results, providing deeper color saturation and improved hair texture for stubborn gray hair.

Blonde Enzyme (Yellow Out)

A specialized purple/blue toning line that neutralizes brassy yellow tones in bleached or light gray hair for a clean, ash finish.

Big Ten (Scalp & Volume)

A functional shampoo line focusing on hair loss relief and root volume, enriched with 10 types of scalp-strengthening ingredients.

Pro Change Treatment

A matching treatment that boosts the darkening effect of the shampoo while providing intensive moisture and silkiness to the hair cuticle.

👉 View all MODAMODA products on BuyBeautyKorea