About Purito Seoul
Purito is a Seoul-based clean beauty brand that believes in safe, honest, and effective skincare. Derived from the words “purify” and “to,” Purito Seoul focuses on pure ingredients that restore and protect the skin’s barrier, especially for sensitive and reactive skin types.
Key Features
- ✔️ Vegan, cruelty-free, and eco-friendly packaging
- ✔️ EWG green-level ingredients with no artificial fragrance
- ✔️ Best known for Centella-based calming products and mild sunscreens
Popular Products
Bestsellers include the Centella Green Level Buffet Serum, Daily Go-To Sunscreen, and Deep Sea Pure Water Cream — trusted by sensitive skin users around the globe.
Explore Purito Seoul
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Purito Seoul Hydro Wave Deep Sea Cream 50mL
PURITO Seoul Hydro Wave Deep Sea Cream harnesses Gangwondo Deep Sea Water's mineral-rich composition to restore hydration and balance to compromised skin. The advanced formula combines Marine Complex and Sodium Hyaluronate to draw moisture deep into the skin barrier while sealing it in for...- $27.00 USD
- $27.00 USD
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Purito Seoul Timeless Volume Retinol Spot Cream 30mL
PURITO Seoul Timeless Volume Retinol Spot Cream targets visible signs of aging with a potent blend of clinically-proven actives. Retinol works to diminish fine lines and refine skin texture, while bakuchiol enhances elasticity and smooths the complexion without irritation. Jeju hydrangea extract strengthens skin...- $31.00 USD
- $31.00 USD
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Purito Seoul Wonder Releaf Centella Eye Cream Unscented 30mL
PURITO Seoul Wonder Releaf Centella Eye Cream delivers targeted relief for the delicate eye area. Formulated with Korean Centella Asiatica, peptides, and Sodium Hyaluronate, this unscented cream works synergistically to soothe irritation, reduce puffiness, and enhance skin elasticity. Clinical testing shows 30% visible soothing...- $30.05 USD
- $30.05 USD
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Purito Seoul Mighty Bamboo Panthenol Serum 30mL
PURITO Seoul Mighty Bamboo Panthenol Serum delivers professional-grade hydration through a synergistic blend of panthenol and Korean bamboo extract. Panthenol (vitamin B5) actively repairs compromised moisture barriers, restoring skin firmness and resilience. The bamboo extract, structurally similar to skin's natural composition, penetrates deeply to...- $29.00 USD
- $29.00 USD
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Purito Seoul Daily Soft Touch Sunscreen Stick 20g SPF50+ PA++++
PURITO Seoul Daily Soft Touch Sunscreen Stick harnesses the power of Cheongdo Hanjae Minari—water parsley cultivated in Mount Hwaksan's pristine underground waters—to deliver comprehensive UV protection with a nourishing touch. This SPF50+ PA++++ formula combines nutrient-dense Minari with Aloe Extract for soothing relief and...- $37.50 USD
- $37.50 USD
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Purito Seoul Oat In Calming Gel Cream 100mL
PURITO Seoul Oat In Calming Gel Cream delivers targeted relief for reactive skin with Avena Sativa Seed Water, a time-honored botanical known for its soothing properties. The weightless gel-cream formula absorbs seamlessly, layering hydration without heaviness. Oat and panthenol work synergistically to replenish moisture,...- $22.87 USD
- $22.87 USD
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Purito Seoul Oat PDRN Gentle Refining Toner 200mL
PURITO Seoul Oat PDRN Gentle Refining Toner delivers dual-action skincare with mild exfoliation and intensive hydration. Formulated with 80% oat seed water and beta-glucan, this lightweight milky toner deeply nourishes while refining skin texture. The 99% purity low molecular oat PDRN penetrates efficiently to...- $39.50 USD
- $39.50 USD
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Purito Seoul Timeless Bloom Bakuchiol Serum 30mL
PURITO Seoul's Timeless Bloom Bakuchiol Serum delivers a potent, plant-based alternative to retinol without irritation. This unscented formula combines bakuchiol with hydrangea macrophylla leaf extract and peptides to visibly reduce fine lines, improve skin texture, and enhance firmness. The lightweight serum absorbs seamlessly, leaving...- $42.00 USD
- $42.00 USD
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Purito Seoul TXA 6 Niacinamide 10 Retinal Serum 30mL
PURITO Seoul's TXA 6 Niacinamide 10 Retinal Serum combines three powerhouse actives to address multiple skin concerns. Tranexamic acid (6%) interrupts melanin production to fade dark spots and even skin tone, while niacinamide (10%) strengthens the skin barrier and refines texture. Retinal supports cellular...- $39.50 USD
- $39.50 USD
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Purito Seoul Wonder Releaf Centella Toner Unscented 200ml
This toner delivers quick relief from irritation and redness after just one application that is gently crafted for sensitive skin.Instantly calms the skin by delivering immediate comfort and soothing effects.Preserves moisture and maintains the skin's oil-water balance.Delivers a refreshing burst of hydration to invigorate...- $20.90 USD
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Purito Seoul Oat-in Calming Gel Cream 100ml
Refreshing gel cream with nourishing Avena Sativa (Oat) Seed Water instantly calms dry and sensitive skin. The lightweight clear texture softly melts on the skin, easily seeping into its layers. This gel cream improves skin's moisture level, and soothes hypersensitivity, keeping the skin balanced...- $18.80 USD
- $18.80 USD
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Purito Seoul Galacto Niacin 97 Power Essence 60ml
Contains 92% of Galactomyces Fermented Filtrate, which makes a rough skin soft, clean, and clear. Niacinamide(5%) brightens the skin improving its texture and elasticity. The Bifida Ferment Lysate strengthens the skin barrier, making the skin healthy and elastic. Its watery and light texture gently glides and...- $29.90 USD
- $29.90 USD
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Purito Seoul From Green Cleansing Oil 200mL
Effortlessly lift dirt and makeup from the skin with the help of this nourishing cleansing oil. A minimalistic blend of five nature-derived oils emulsifies rapidly to gently break down and sweep away dirt, makeup, sunscreen, and more.This non-irritating cleansing oil employs only essential ingredients that...- $27.90 USD
- $27.90 USD
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Purito Seoul From Green Avocado Cleansing Balm 100mL
Gently dissolve makeup, dirt, sunscreen, and other impurities with our majorly moisturizing oil-based balm. The PURITO From Green Avocado Cleansing Balm is a simple cleanse packed full of powerful greens and rich Avocado Oil to melt away impurities and refresh the skin. Its unique formula and...- $30.00 USD
- $30.00 USD
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Purito Seoul Clear Code Superfruit Serum 30mL
The next-generation clarifying solution has arrived. The PURITO Clear Code Superfruit Serum is a powerful clarifying solution that invites you to reimagine your routine. Its innovative use of the Noni Fruit Extract rebalances the skin’s microbiome and intercepts bacterial communication systems as a first...- $28.90 USD
- $28.90 USD
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Purito Seoul Dermide Balancing Barrier Balm 60mL
A moisturizing balm that contains 10,000ppm of ceramide to strengthen the skin barrier.Helps restore the oil-and-moisture barrier in skin.Vegan and cruelty-free.Free from essential oil, fragrance, PEG and silicone.Suitable for dry and sensitive skin types.- $28.90 USD
- $28.90 USD
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Purito Seoul Daily Soft Touch Sunscreen SPF50+ PA++++ 60mL
Purito Seoul Daily Soft Touch Sunscreen SPF50+ PA++++ is a lightweight, moisturizer-like formula designed for effective and long-lasting sun protection. It provides a powerful 10-hour defense against UVA and UVB rays without the need for frequent reapplication, ensuring broad-spectrum coverage. Enriched with five types...- $19.80 USD
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Purito Seoul Wonder Releaf Centella Serum 60mL
This serum gives skin soothing and delivers quick relief from irritation and redness after just one application. Instantly calms the skin by delivering immediate comfort and soothing effects. Softens the skin and refines texture for an even-toned complexion. Enhances skin health by shielding against...- $19.50 USD
- $19.50 USD
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Purito Seoul Wonder Releaf Centella Cream 50mL
This cream gives a soothing, creamy goodness and provides quick and effective relief from irritation and redness after a single use. Instantly calms the skin by delivering immediate comfort and soothing effects. Enhances skin health by shielding against external stressors. Keeps the skin hydrated...- $18.80 USD
- $18.80 USD
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Purito Seoul Wonder Releaf Centella Serum Unscented 60mL
This serum gives skin soothing and delivers quick relief from irritation and redness after just one application. Instantly calms the skin by delivering immediate comfort and soothing effects. Softens the skin and refines texture for an even-toned complexion. Enhances skin health by shielding against...- $18.80 USD
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Purito Seoul Wonder Releaf Centella Daily Sun Lotion SPF50+ PA++++ 60mL
A moisturizer-like sunscreen offers SPF50+ PA++++ sun protection with a non-sticky texture, made for sensitive skin. Korean Centella Asiatica offers skin soothing, Brown Algae Extract offers anti-pollution, and Hyaluronic Acid maintains hydration. A fast-absorbing, weightless formula that leaves the skin moisturized and dewy without...- $17.80 USD
- $17.80 USD
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Purito Seoul Wonder Releaf Centella Cream Unscented 50mL
✔ Rapidly Soothes✔ Reduces Redness✔ Suitable for Sensitive Skin✔ Hypoallergenic✔ Dermatologist Tested Instantly calms the skin by delivering immediate comfort and soothing effects.Keeps the skin hydrated by effectively locking in essential moisture.Enhances skin health by shielding against external stressors.- $18.90 USD
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